CRM + CLIENTELING (2)

Webinar: CRM + CLIENTELING, The Power of the Unified Solution

REGISTER NOW About the Webinar In this free webinar, 89 Degrees and Raymark will uncover the benefits retailers can gain from a unified CRM and clienteling solution, combining the power of SAS analytics and campaign management with the mobile intelligence of Raymark Mosaic Clienteling. About the Unified Solution 89 Degrees‘ CRM solution, which includes SAS-powered advanced analytics and campaign management around a consolidated marketing database, tightly integrated with Raymark’s clienteling…

Read more Leave a comment

Update POS

6 Surefire Signs it’s Time To Update Your POS

Point of sale technology has evolved at a rapid pace over the past decades. POS is no longer just about cash-and-carry transactions: it has become a key point of engagement, and a critical source of data that retailers are using to feed other systems and enhance the customer experience across all channels. There are new touchpoints, new operating systems, new hardware solutions and new technologies influencing retail software and retail…

Read more Leave a comment

The Future of Wearables and Retail Header

Infographic: The Future of Wearables and Retail

How can forward-thinking retailers embrace the wearables trend and use it to improve customer experience and grow business? Although a lot of focus on the wearables market has been traditionally placed on fitness tracking, new advancements like Apple Pay and beacons have made wearables more relevant for the retail space. Wearables have the potential to revolutionize the customer experience, enabling transactions and service interactions centered around human relationships rather than…

Read more Leave a comment

How to Survive in the New Retail Environment

The Week in Retail: How to Survive in the New Retail Environment

Today, social media has upended traditional shopping habits by sparking an active online recommendation culture. Now, consumers easily research products on blogs or ecommerce reviews. They frequently tap into their online network of trusted advisors for firsthand insights on brands they want to try. By harnessing the power of influencer marketing, consumer brands can create a more straightforward path to purchase and generate significant retail lift. (Entrepreneur) Latest research has…

Read more Leave a comment

Man Buttoning Shirt Of Smart Grey Jacket And Plaid Shirt

Three Ways to Fuel the Entrepreneurial Spirit in Your Sales Associates

Your sales associates are the human faces of your brand. As the “boots on the ground” in brick-and-mortar stores, sales associates are unquestionably the ones with the most personal relationships with your customers. Traditionally focused on mass communication channels such as e-mail and print advertising, more and more retail marketers are turning their focus to sales associates as a natural way to increase conversions, average ticket and return visits. Empowering…

Read more Leave a comment

Mobile tablet retail clienteling

Clienteling Throughout the Customer Lifecycle

The Origins of Clienteling The word clienteling came about as a rhetorical use of the noun clientele. It was used to describe activities one might take when working with their clientele, and has evolved to be used primarily as a verb to describe those activities. Today, the word clienteling also describes initiatives or programs (manual or software-based) which revolve around these activities, much like CRM describes solutions for managing customer…

Read more Leave a comment

Creating a Memorable Retail Experience

The Week in Retail: Creating a Memorable Retail Experience

Creating a memorable retail experience that people will share takes more than optimizing a handful of social media accounts. It’s about building connections through a variety of means and it happens in authentic personal interactions both before and after a purchase has been made. Social platforms are merely tools for achieving a higher goal, which is creating an engaged customer base of brand evangelists. Read the four tips presented in…

Read more Leave a comment

5 Best Practices about Digital-Physical Mashups in Retail

5 Best Practices about Digital-Physical Mashups in Retail

There have been debates and predictions that digital technology will be the end of and destroy physical retail, however, Darrell Rigby, head of Bain & Company’s Global Innovation and Global Retail does not believe so. Digital and physical retail are moving towards each other instead of only one being pursued or both independently. Many retailers still run their physical and digital operations separately, creating disconnects that frustrate customers. In the…

Read more Leave a comment