The Week in Retail Creating Experiences

The Week in Retail: Create Experiences!

Personalization marketing has become one of the popular strategies that retailers are deploying to differentiate themselves. Personalized marketing is more than simply inserting a name, title or location. This results-driven tool is a managed effort promoting and selling products or services, linked by data, relevance, integration, interaction and measurement. Read this article to learn more about these five integrated pillars of personalization marketing. (Marketing Tech News) Today, shoppers take ease…

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Why Device-Agnostic POS Beats Mobile POS

Device-agnostic point of sale provides all of the advantages of traditional MPOS and many more! There’s no denying that mobile point of sale is in heavy demand. Retailers are increasingly investing in mobile technologies, with 79% of retailers planning to integrate MPOS by 2015 (Forrester, Mobile Point of Sale Solutions for Retail). The benefits are plentiful: improved customer service, fewer line-ups, increased agility and many more. A device-agnostic point of…

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Raymark Announces Partnership with Verifone for Electronic Payment Solutions

PRESS RELEASE FOR IMMEDIATE RELEASE MONTREAL, Canada – November 17th, 2014 Raymark is pleased to announce a new partnership with Verifone, the global leader in providing trusted, secure and innovative payment terminals, global payment as a service, and commerce enablement solutions. Raymark will enhance its total payments solutions offerings for retailers with Verifone’s chip and PIN and NFC-enabled payment terminals and Verifone’s cloud-based, PCI DSS compliant payment processing gateway. The…

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The Week in Retail Exploiting Digital in Retail

The Week in Retail: Exploiting Digital in Retail

Did you know that hearing your own name, as opposed to other names, triggers greater brain activation? As consumers, we crave personalization. Why? Because although it’s an illusion, it makes us feel in control because we’re not getting what everyone else is getting, it helps reduce information overload and therefore is more manageable for engagement and as human beings, we are naturally more inclined to engage with information that we…

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VIDEO Mosaic POS 3 Minute Demo

Raymark Mosaic Point of Sale provides device-agnostic POS functionality enabling you to run completely wireless stores. With complete POS functionality on PC, iPad, Android or Windows Tablets, its real-time capabilities make it a must-have for up-to-the second access to product and customer information. We access Mosaic Point of Sale from the dashboard, which will automatically adjust to show relevant apps based on the user’s role and security permissions. This is…

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Ten Best Practices for Omni-Channel Retail

Guide: Ten Best Practices for Omni-Channel Retail

Omni-channel retail is getting a lot of buzz these days. For good reason: consumers are shopping in new ways, and they expect to relate with brands on their own terms, whenever, wherever and however they desire. Faced with a world of options at their fingertips, gaining consumer loyalty can be an uphill battle. In this exclusive guide, learn the top ten best practices retailers should consider for omni-channel success. You’ll…

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The Week in Retail Why Retailers Need to Leverage Mobile and Social Technologies

The Week in Retail: Why Retailers Need to Leverage Mobile and Social Technologies

With the holiday season just around the corner, there’s a strong opportunity for retailers to acquire new customers as web browsers and online shoppers. A new Forrester research projects that consumers will buy $89 billion online in November and December, accounting for 14% of all retail spending. As well, not only does the report predict that consumers will spend on average 10% more online but that there will also be…

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Apple Pay and Raymark

Raymark Supports Apple Pay

Photo Source: Apple At Raymark, we’re passionate about helping retailers use technology to improve the customer experience, so we’re thrilled to announce that we now support Apple Pay contactless (NFC) payments! Retailers using our partner Shift4 with Raymark Point of Sale solutions can start taking advantage of the feature immediately. No additional development is required to start accepting this new payment method with Raymark Point of Sale and Shift4, as…

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